Introducing Von: The AI Data Scientist for Revenue Teams
Von is now available. Built by the same team that created Rattle, Von is an AI-powered data scientist that helps revenue teams get answers from their sales data in minutes instead of hours, weeks, or never.
If you've ever waited days for a report, dug through Salesforce trying to find patterns, or wished you had a data analyst on call 24/7, Von was built for you.
What is Von?
Von is an AI data scientist purpose-built for revenue teams. It connects to your revenue data sources, including your CRM, call recordings, emails, calendars, and even Snowflake data lakes. Then you ask questions in plain English and get answers in a minute or two.
This isn't an LLM wrapper that gives quick but shallow responses. Von has a true data science layer underneath, which means it can run SQL and SOQL queries, perform predictive analytics, and surface patterns that would otherwise take a dedicated analyst to find.
Think of Von as having a brilliant analyst who knows your entire sales operation, has read every call transcript, and can answer any question you throw at them. The difference is this analyst works in minutes, not days.
Who is Von for?
Von is built for anyone on the revenue side of a business who needs answers from sales data. Sales leaders use it to prep for forecast calls and 1:1s. RevOps teams use it to audit pipeline health, build scoring models, and improve CRM accuracy. AEs use it to prep for meetings and understand their deals. Marketers use it to analyze campaign performance and identify high-intent accounts. Finance and executive teams use it to understand win/loss patterns and forecast accuracy.
If you ask questions about sales performance, pipeline, deals, or customer conversations, Von can help.
What can you ask Von?
The best way to understand Von is to see the kinds of questions people are asking. Here are real examples from early users. These are just a starting point; the only limit is your curiosity.
Pipeline and forecasting
"How confident should we be in the current commit number? Flag deals with low engagement, slipped dates, or quiet champions."
"What moved in or out of commit since last week, and why?"
"What is my projected revenue for this quarter, overall, by month and by owner?"
"Across all open pipeline this quarter, where is our biggest exposure by segment and by rep, and what are the top 10 deals driving that risk?"
Coaching and 1:1 prep
"Prep me for my next 1:1. Summarize meaningful activity from the last 7 days, plus wins, losses, and coaching topics."
"What patterns in this rep's calls or emails suggest coaching opportunities?"
"Who are my top sellers for new business opportunities in the last 2 quarters? Show new logo ARR, win rate, and average sales cycle by rep."
Deal prep and account intelligence
"I have a meeting with Jake from ACME. What have I already told him about pricing, and what expectations has he shared?"
"For my top 20 opportunities this quarter, summarize the last 3 calls and key emails, and highlight any new risks or buying signals."
"Which open opportunities are at high risk of slipping to next quarter, and what should the account owner do this week to reduce that risk?"
CRM accuracy and data hygiene
"Check all past-due meetings and confirm whether they actually happened using call recordings, calendars, and email history."
"Find opportunities that have been in the same stage longer than our historical median for that stage. Group by Owner."
"Using call transcripts and emails, find opportunities where there is no clearly identified decision-maker or timeline mentioned, but the stage is beyond S1."
Competitive and product intelligence
"How many times have we competed against [competitor] this quarter, and why did we win or lose?"
"For all opportunities where a competitor is mentioned, summarize win rates, average deal size, and key reasons we win or lose against them."
"What feature requests come up most often in calls, and how many deals have we lost because we haven't built the feature?"
Predictive analytics and scoring
"Based on the last 12 months of closed-won opportunities, build an account scoring model using historical signals like number of touches, marketing engagements, website visits, and title/role mix."
"Using all closed-won and closed-lost deals in the last year, build a scoring model that predicts win likelihood."
"Compare engagement patterns between closed-won and closed-lost opportunities: number of touches, average time between touches, and number of unique contacts involved."
Marketing and demand gen
"Using the last 12 months of data, identify which intent signals most strongly correlate with opportunity creation within 30 days. Rank these signals by predictive power."
"For all accounts without an open opportunity, score them from 0-100 using historical intent and engagement. Output a table of the top 100 accounts we should prioritize."
Von can update Salesforce too
Von doesn't just answer questions. It can also update Salesforce for you. Ask Von to log calls, update opportunity fields, create records, or make bulk changes across multiple objects. Von always asks for confirmation before making any changes and respects your Salesforce permissions and validation rules.
What early users are saying
Von has been in early access with select teams, and the feedback has been enthusiastic:
"This tool is awesome. I'm going to use this every day."
"This is freakin gold... exactly what I've been waiting for. VON for the WIN!"
"Von may have just saved me from staying up till sunrise."
"It was pretty easy to decide to go with Von over Agentforce."
"Where has Von been all my life? I'm obsessed."
How Von relates to Rattle
Von is a new product brought to you by the same team that built Rattle. It does not replace Rattle. If you're a Rattle customer, you can continue using Rattle as you always have. We encourage all Rattle customers to try Von and discover what it can do for your team. We're offering extended free trials to existing customers so you can explore Von's capabilities.
What you need to use Von
To try Von, you need Salesforce as your CRM. To get the biggest value out of it, you'll also want to be a business that records sales calls and has other revenue data sources Von can connect to. Setup is fast, and you can begin asking questions immediately after connecting.
Von is SOC 2 compliant. You can learn more about our security practices at trust.vonlabs.ai.
Frequently asked questions
What is Von?
Von is an AI data scientist for revenue teams. It connects to your revenue data sources including Salesforce, call recordings, emails, calendars, and data warehouses. You ask questions in plain English and get answers in minutes.
Who makes Von?
Von is brought to you by the same team that built Rattle.
Does Von replace Rattle?
No. Von is a new product that complements Rattle. Rattle customers can continue using Rattle and add Von as an additional capability.
What CRMs does Von support?
Von currently supports Salesforce. Additional CRMs will be available in the future.
What data sources can Von connect to?
Von can connect to your CRM, call recordings, emails, calendars, and data warehouses like Snowflake.
Do I need call recordings to use Von?
You can try Von with just Salesforce. However, to get the biggest value, you'll want to connect call recordings and other revenue data sources.
How fast does Von return answers?
Von typically returns answers in a minute or two. Because Von has a real data science layer (not just an LLM wrapper), it takes time to run proper queries and analysis. This is much faster than the hours, days, or weeks it would take to get these answers through traditional methods.
Can Von do predictive analytics?
Yes. Von has a data science layer that can build scoring models, identify patterns, run SQL and SOQL queries, and perform predictive analytics.
Can Von create dashboards and reports?
This feature is coming soon. Check back in a month for updates on dashboard and report creation.
How fast can I get started?
Very fast. After a brief setup call with our team, you can start using Von immediately.
Is Von secure?
Yes. Von is SOC 2 compliant. Learn more at trust.vonlabs.ai.
How much does Von cost?
Contact our team for pricing information. We offer free trials so you can experience Von before committing.
Can Von update my Salesforce data?
Yes. Von can create, update, and modify Salesforce records. It always asks for confirmation before making changes and respects your existing permissions and validation rules.
Get started with Von
Visit vonlabs.ai to learn more, or request a demo to see Von in action with your data.
Stop waiting for reports. Stop digging through your CRM. Start asking questions and getting answers.




